We are all aware that the last few years have not been the best for the music business. There is no doubt about the harmful effects of piracy, not only because of the direct damage to intellectual property but also because of the tendency among people to think that music and movies are "for free". Besides that, the music business model is in constant change due to the technological development. Think of the quick penetration of broadband in our homes which altogether with the reluctance of the industry itself to adapt to all this changes, have leaded to these last years of music "decadency".
However, data from recent market reports point to a continued improvement, not only in the area of digital music, but also for physical music, where people is beginning to appreciate the added value of the album itself, the lyrics, artworks, pictures, etc.
We like to think that the world we live in is better with music in it, we are truly convinced of it. In fact, we ourselves are musicians, so we will be always on the side of the artist. And we are also music consumers, so we will always try to give ourselves what we demand: a musical product of interest and with the highest quality.
We will bet for streaming, music downloads, and for all the new platforms and ways to consume, enjoy and share music, but we will not forget about CDs, DVDs and vynils. And we will always try to give something more to the people by telling the stories that lie behind each and every music work.
That's what people want nowadays, people want to feel close to the artists, share their everyday situations,...That is in fact one of the reasons why social networks have reached that level of popularity worldwide.
“Each and everyone of us have the capability of making the world better. It is our duty to seek the way and place to do it.”
You just have to bring your music